Welcome
In 2025, the global trading order faces unprecedented challenges. Rising protectionism, growing geopolitical tensions, and uncertainty around future US trade policy have created a more fractured and complex environment for foreign direct investment (FDI).
Against this backdrop, the UK stands at a unique crossroads: no longer bound by EU rules, yet still deeply integrated with the European economy and maintaining strong ties to the USA, India, and other global markets. This autonomy gives the UK significant flexibility in shaping its trade policy and defining its role within global supply chains.
Despite these headwinds, the UK continues to demonstrate remarkable resilience and enduring strengths. Notably, 46 out of 48 cities have improved their scores compared to last year, with London maintaining its lead and cities such as Edinburgh, Oxford, and Birmingham showing impressive momentum and adaptability.
Recent trade agreements have further reinforced the UK’s position as a preferred destination for international investment. The Economic Prosperity Deal with the United States and the landmark trade agreement with India have both helped to secure the UK’s attractiveness for inward investment, particularly by reducing tariffs and deepening supply chain integration. These developments, alongside the Government’s Modern Industrial Strategy and the creation of Industrial Strategy Zones, are laying the foundations for future growth and regional rebalancing.
Our latest Investment Attractiveness Index report, produced in partnership with Cebr, offers a timely and in-depth perspective on the UK’s inward investment landscape during this moment of profound global change.
Throughout the report, the UK’s enduring competitive advantages shine through – a highly skilled workforce, world-class research institutions, and thriving knowledge-intensive clusters. By continuing to deepen workforce skills, strengthen research collaboration, and expand training pipelines, the UK is well positioned to attract cutting-edge investment and create high-quality jobs across the country.
At Irwin Mitchell, we see first-hand the opportunities and potential that exist for international investors in the UK. With a continued focus on delivery, policy stability, and effective local governance, I am confident that the UK will remain at the forefront of global investment destinations for years to come.
We remain committed to supporting our clients as they invest, grow, and succeed in the UK, and I hope you find this report both insightful and thought-provoking as you consider the opportunities and challenges that lie ahead.

Bryan Bletso
Head of International at Irwin Mitchell +44 (0)7770 795 703 bryan.bletso@irwinmitchell.com